{"product_id":"wow-root-cover-up-dark-blonde-copy","title":"WOW ROOT COVER UP MEDIUM BROWN","description":"\u003cp class=\"productSubtitle\"\u003eInstantly cover grays, touch up highlights, fill in sparse areas.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eWhy it's WOW\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eEasy, instant, precise: just press, no mess!\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eTemporary color stays until shampoo’d out (you can swim in it!)\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eReflective mineral powder for a multi-dimensional, natural look\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eNever stiff, sticky, or waxy like mascaras, crayons and sprays\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGreat value! 6 months to 1 year usage for one compact\u003c\/span\u003e\u003c\/li\u003e\n\u003cli dir=\"ltr\"\u003e\n\u003cp role=\"presentation\" dir=\"ltr\"\u003e\u003cspan\u003eOur root concealer has no waxes, no dyes, no PPD’s + cruelty-free\u003c\/span\u003e\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"VirtualVoila","offers":[{"title":"Default Title","offer_id":53516168560824,"sku":null,"price":53.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0555\/4873\/9768\/files\/WOW_MEDIUM_BROWN.webp?v=1779895098","url":"https:\/\/virtualvoila.ca\/products\/wow-root-cover-up-dark-blonde-copy","provider":"VirtualVoila","version":"1.0","type":"link"}